Newspaper. A printed paper published and circulated by an establishment (usually a newspaper or a publishing company) for a specified period of printed publication, typically many weeks to years. Newspapers are often categorized as broad circulation, depending on whether or not they publish both broad and/or narrow circulation materials. They are available in many different sizes and folded versions, and have been around since the 16th century. Newspaper advertising has evolved into an enormous industry that is prevalent in almost all developed countries and is now beginning to spread into developing countries.
In earlier days newspapers were published only in the town or city in which they were printed. This meant that for any sort of local or small-town newspapers, people had to travel great distances in search of the news. But with the widespread development of the motor car and the rail, newsprint could now be accessed from virtually any place where a railway station was located. The advent of wide-ranging communication networks, however, changed the face of newspaper circulation, as well as newspaper advertising.
Newsletters are traditionally delivered to a “reader” by post. The first such newspaper was The Times in New York, established in 18weekly. It has since expanded to a total daily newspaper that is delivered to homes in the United Kingdom, Australia, Canada, and the United States. The Financial Times in London and the German Der Spiegel Magazine are among the few international newspapers that do not typically publish in their home countries. These publications, however, are not strictly “newspapers,” as they are primarily news magazines.
Advertising plays an important role in keeping newspapers in business. Advertisers pay a fee known as “cost per click” to publishers who place ads on their publications. When someone reads a newspaper, he or she may click an advertisement to be shown later on a website or in a magazine. When this happens, the publisher must make a corresponding payment to the advertiser. Without advertising revenue, newspapers would not be able to survive.
In recent years, online newspapers have appeared, providing the extensive resources that newspapers often do not have. Some online newspapers are completely free, while others require a subscription. The most successful online newspapers are the ones that provide a huge readership base. Many of these online publications have produced online magazines as well. This type of online journalism is comparable to traditional newspaper journalism, but it is not considered to be in the same category.
Regardless of the size of the publication and whether or not it is published in print or online, newspapers have a primary purpose to inform the public about current events and cultural trends. Whether the news is reported in the newspaper or online, the public still views the printed version. Many people prefer reading the newspaper and listening to the radio rather than watching television. The primary goal of a newspaper should still be to publish information for the public to use. Whether a newspaper is online or published in print, its main purpose is still to publish current information to the audience.